Unveiling the beat

The vibrant branding of Simple Soundsystem

Welcome to the world of Simple Soundsystem! Dive into the vibrant universe of this dynamic DJ duo whose beats resonate with funky and soulful vibes, and sometimes, when the energy is just right, elevate to heart-pounding BPMs.

Simple Soundsystem isn't just any duo; they're two friends who bring the party wherever they play. As a graphic designer and a fan, I had the privilege of crafting a branding identity that's as versatile and lively as their music.

Drawing inspiration from the rich history of 80's house music promotions, I blended classic aesthetics with a contemporary twist to create a visual identity that can evolve alongside Simple Soundsystem. At the core of this branding is a funky color palette anchored by bold blacks, symbolizing their electrifying presence.

The logo itself tells a story: a graphic representation of a beat-line intertwines with the initials "SS" for Simple Soundsystem, capturing the essence of one person DJing and another dancing—an emblematic scene of their dynamic performances.

Whether they're exploring funkier tones or delving into techno vibes, this branding is designed to grow and flow with these awesome guys, ensuring that wherever Simple Soundsystem takes the stage, their brand is a seamless extension of their infectious energy and unparalleled beats.

Enjoy the spirit of Simple Soundsystem—a brand that's not just about visuals but a testament to the electrifying experience of their music and the unforgettable moments they create.